Rico Responsibility

Crafted to Be Sipped. Meant to Be Savored.

At Rico Royale, we believe tequila is a celebration of culture, connection, and craftsmanship—not excess. Our ultra-premium spirits are designed for those who appreciate the finer things in life, and that includes knowing when to savor and when to stop.

We invite you to enjoy Rico Royale with the same care and intention that goes into every bottle.

Enjoy Rico Royale the Right Way

• Sip, Don’t Shoot – Savor the complexity, smoothness, and soul of true craft tequila.

• Know Your Limits – Celebrate consciously. Pace yourself. Hydrate.

• Never Drink and Drive – Designate a driver or arrange a safe ride home.

• Respect the Moment – Responsibility ensures memories are lasting for all the right reasons.

Government Warning

As printed on Rico Royale packaging:

1. According to the Surgeon General, women should not drink alcoholic beverages during pregnancy because of the risk of birth defects.

2. Consumption of alcoholic beverages impairs your ability to drive a car or operate machinery, and may cause health problems.

For more information on mindful drinking, visit:
DrinkAware or Responsibility.org

Sip with intention. Drink with respect. Live with taste.
— The Rico Royale Way